Switching Brands or Being Brand Loyal?
Wednesday, January 28th, 2009Switching brands depending on store sales and coupon availability is probably the best way to save. For example, this week Puffs tissues are on sale at my local store, and I have coupons that match the sale product providing a double savings. But, I also have coupons for Kleenex and Scott tissues since I feel the quality is about the same. So when those products go on sale I’ll still get a double savings with my accumulated coupons. But what of those products we won’t switch.
Brand Loyalty is certainly possible when couponing or refunding. My family loves Honey Nut Cheerios, and there’s no substitute for them. My strategy: wait for the Honey Nuts to go on sale, save the coupons, and buy the item in quantity. I may have 3 or 4 boxes in my pantry, all gotten at a great deal, and with coupons.
Use your judgment when it comes to shopping, but always make it fun and a challenge. Never let it overwhelm you.

